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A while back somebody from W+K noticed that Wayne Gretzky's name was spelt wrong on his parking space out at Nike. Now you may be asking, why does Wayne Gretzky have a parking space at Nike? Well, he doesn't really. All the reserved parking spaces at Nike have famous athletes names on them. So you can't say, oh Wade Boggs is probably not here today, so I'll just take his spot. You may be parking in the spot reserved for the employee of the month.

So, back to Wayne. Obviously he is a big star and Nike loves their athletes, so it is quite surprising that his name is spelt wrong. Since they are stamped in steel, you'd think they'd triple check before they make them. This misspelling amazes everyone who knows anything about Nike, these guys are really on top of things and they usually don't make mistakes. That is why W+K 12 made a little pin (pictured) to help right this wrong. They call themselves, The Concerned Committee For The Correct Spelling Of Wayne Gretzky’s Name On His Parking Space At Nike World Headquarters. The committee just got a very powerful new member today. I gave Phil Knight a pin and told him the story. He thought it was hilarious. I hope we didn't get anyone in trouble.