Presenting to the Oregon AMA

This morning I presented the marketing campaign we did for Coraline to the Oregon chapter of the American Marketing Association. Here is a picture I took from the stage. Their big yearly seminar is called Brandologie and is all about brand building in these difficult times with a special emphasis on new media. If you go to site, you can read some of my thoughts on branding, although it looks like they left out some of the commas in what I wrote.

This afternoon we are having a cage match, no holds barred debate on branding. There will be two teams that have to give opinions on some marking issue and the audience gets to vote on who is more persuasive. Should be interesting.